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    You are on the 'Articles' page of Third Eyesight, a consulting and service firm focussed on retail and consumer products (including fashion, lifestyle, food and grocery, FMCG, home, durables, quick service restaurants, etc.) and based in India. If you are looking information on the retail and consumer products sector, do browse through the wealth of information on this page or on our blog, or use the search box above.

    The Services tab above includes brief descriptions of the kind of services for which our clients hire us. For specific consulting advice or support please use our contact details to connect with us.

     

     
    Press Quotes, Articles and Whitepapers
     
     
     

    Fashion portals making changes as focus shifts to margins

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    The stage is set for the next big fight in the online world as new CEOs take the helm at the top fashion ecommerce companies amid mounting challenges of getting customers to buy clothes and accessories without deep discounting. (The Economic Times)

     
     
     

    Retail sector in Delhi has potential to grow up to three times even though there is tough competition from the online segment. (KNN Bureau)

    Delhi need specialised retail shopping areas

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    Ecommerce, tech companies biggest lessors of office space

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    Ecommerce companies and technology startups outpaced IT/ITeS firms for the first time as the biggest office space taker in the country in the first half of the year. (The Economic Times)

     
     
     

    India’s largest e-commerce firm, Flipkart, has launched 20 stores in 10 cities to let its customers collect the items they ordered online at their convenience, mimicking similar moves from Amazon.com Inc. (Mint)

    Flipkart launches 20 stores across India

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    Walmart grows wholesale in India

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    Two years after scrapping plans to open retail outlets across the world's second-biggest consumer market, Wal-Mart is recommitting to India as a wholesaler. In August, Wal-Mart will open its first new Best Price Modern Wholesale store in India since 2012 as part of a plan to expand from 20 stores to 70 within five years, company executives say. (Los Angeles Times)

     
     
     

    Customers from tier-3 and tier-4 towns and beyond are growing aspirational and on their shopping lists are products like microwave ovens, dishwashers and high-tech smart phones. (Daily News & Analysis - DNA)

    Rural Ecommerce in India

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    Online retailers moving offline: will it work?

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    In the past few years, a slew of pure-play e-tailing companies, including Lenskart, Healthkart, Fabfurnish and Caratlane, among others, have already or are in the process of opening physical stores. Will this Online to Offline (O2O) model be an important game-changer for the future of retailing in India? (Indiaretailing.com)

     
     
     

    Ultimately exceptional levels of service happens out of a delivery boy/girl’s personal willingness to go beyond the call of duty. (The Hindu-Businessline)

    The tail end of retail

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    An Uphill Climb

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    There are no shortcuts for mass-segment brands looking to go premium. Here are a few handy rules of thumb. (Business Standard)

     
     
     

    Spanish fashion brand Zara has become the fastest brand to cross the $100-million sales mark, five years after it opened its first shop here. (The Economic Times)

    Zara fastest to US$100 mn mark in India

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    Retailers Lobby Against 100 Per Cent FDI In Ecommerce

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    Retailers fear that if e-commerce companies are allowed better access to foreign capital, the level playing field between two types of consumer services will be disturbed. (Businessworld)

     
     
     

    A delectable combination of rising disposable incomes, changing lifestyles and a young population’s growing penchant for indulgence has transformed India into one of the world’s fastest growing chocolate markets. (Quartz India)

    India one of the fastest growing chocolate markets

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    Caught In The Big Sale

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    Sure, eTailing is growing by leaps and bounds. But eTailers are booking more losses than profits. Deep discounts and returns are a downward spiral they can’t pull out of. (Businessworld)

     
     
     

    After sudden market share gains by online players, strategies of several traditional retailers now revolve around omni-channel retail. Within a year of its launch, sales of Trendin have equalled those of 30 branded stores, or close to 1% of Madura’s turnover. (The Economic Times)

    It's E-commerce that's Trendin at Madura

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    The lesser-known Wipro sibling

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    Living in the shadows of the IT business, Wipro's consumer care enterprise often goes unnoticed. Yet, Wipro Consumer Care & Lighting is a globe-trotting behemoth in its own right, within striking distance of becoming a billion-dollar business. (Forbes India)

     
     
     

    The country's food regulator plans to soon put the onus on retailers to check for product approvals and could hold them responsible if they are found selling items that have not been approved by it.. (The Economic Times)

    FSSAI can hold retailers responsible

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    Tata Group's new hybrid online retail venture

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    The Tata Group will launch the country's first hybrid online retailing venture, a combination of a portal that will list brands and handle payment transactions and brick-andmortar stores that will set prices, deliver products and provide customer support. (The Economic Times)

     
     
     

    Fashion and lifestyle e-tailer Myntra is understood to have seen a drop in sales after going app-only last month, say market watchers. However, the etailer has no immediate plans to revive the website. (Financial Express)

    Myntra sales may have fallen after going app-only

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    BigBasket, LocalBanya expect private labels to rise up to 50% through staples and FMCG

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    Private labels in daily household, personal care and food products are soon expected to drive nearly half the sales for online grocers, as they aggressively expand their portfolio for higher margins. (The Economic Times)

     
     
     

    Globally, the fashion major GAP is overhauling the way it manages its brand. What is its story in India? (Business Standard)

    GAP's new republic

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    Cracking the local marketing code

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    Local services can help e-commerce players trim costs and improve profit margins but execution is a challenge. (Business Standard)

     
     
     

    Snapdeal is starting a two week advertising blitz for a home decor sale and has asked vendors for higher margins to fund the ad campaigns. (The Economic Times)

    Snapdeal seeks more margins from vendors for sale

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    Striking the right chord

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    In a highly unorganised market, Tanishq looks to demonstrate the difference standardisation can bring about. (Business Standard)

     
     
     

    In a belated attempt to salvage its reputation, Swiss FMCG major Nestle on Friday decided to recall its Maggi instant noodles from retail shelves in the Indian market. (Financial Express)

    Nestle buckles, pulls Maggi noodles from the market

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    Amit Agarwal Leads Amazon India As Online Retail Is Taking Off

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    Amit Agarwal, managing director of Amazon India, appears sartorially to mimic his boss, Amazon.com CEO Jeff Bezos. The two men also are diminutive in build and brisk in manner. Agarwal sounds like Bezos when he says that in Internet and online retail time, India is still on Day One. (Forbes Asia)

     
     
     

    Puma, which made its India debut in 2006, said it posted sales of Rs 766.75 crore in the 2014 calendar year, inching closer to companies such as Adidas and Nike that entered the country earlier. (The Economic Times )

    Puma catching up to leaders despite its late entry into India

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    Bansals troll each other on Twitter on tech talent

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    Taking a dig at each other on social media seems to be the norm for new-age entrepreneurs. A few days after Housing.com CEO Rahul Yadav took on founders of Zomato and Olacabs, it is Flipkart’s Sachin Bansal turn to take on rival Snapdeal on Twitter. (The Hindu Businessline)

     
     
     

    Grocery e-tailing -- once not an in-favour category with Indian e-tailers -- is gunning for growth with startups and existing players eyeing an online shot. For some though, it's an exploration of the genesis of what really matters in retail. (Indiaretailing.com)

    Hyperlocal: The inclusive retail model

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    100,000 Chinese sellers to join Paytm network from August

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    Paytm is set to allow 100,000 sellers from Chinese etailer Alibaba's online shopping portal AliExpress to start retailing on its platform in India from August, a senior executive at the mobile commerce company said. (The Economic Times)

     
     
     

    Neighbourhood kirana stores know their customers like none other. Giant retailers have leant that now, and have realised that partnering with them is their best bet. (Businessworld)

    Lucrative liaisons

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    Airconditioner manufacturers focus on institutional sales

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    AC makers are focussing on institutional sales to make up for slowing retail growth. Industry players assume the growth of air-conditioning in the B2B segment would be 25-30%, compared with single-digit growth in the retail sector. (The Economic Times)

     
     
     

    Myntra.com, India's largest online fashion retailer, has seen a 10% drop in sales since it shut its website and turned a mobile app-only etailer last week. The company, owned by Flipkart, had factored in such a decline and hoped to return to the level of sales prior to the move in the coming weeks. (The Economic TImes)

    Myntra sales dip 10% in app-only mode, rivals to play safe for now

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    Amazon, Snapdeal won't follow Flipkart to app-only format

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    Flipkart-Myntra, the country's largest e-commerce player, maybe busy moving to an app-only format, but its closest rivals Snapdeal and Amazon say they have no plans to shut down their websites and focus only on mobile. (The Economic Times)

     
     
     

    The future of fashion shopping in India appears all about about m-commerce. Top fashion retailer Myntra - which was acquired by India's biggest e-tailer Flipkart in May 2014 - on Monday said it will go mobile only beginning Friday. (WWD)

    Myntra to Go Mobile Only

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    The more the merrier

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    In its latest campaign, Amazon India attempts to discard its 'metro brand' image and woo the mass buyer. (Business Standard)

     
     
     

    Amazon launches service that will allow third-party merchants to sell ethnic apparel, shoes, yoga books and other products to customers in US, UK. (MINT)

    Amazon India’s third-party sellers go global

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    Lack of FDI, threat of e-commerce lead to consolidation in retail space

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    At a time when consumer demand has not exactly been upbeat, the two back-to-back deals among the biggest offline retailers over the last two days signals that more mergers and acquisitions could be in the offing. (The Hindu Businessline)

     
     
     

    The Indian e-commerce space is still at a very nascent stage with significant potential for innovation and growth. With customer acquisition done, Indian ecommerce players are levying additional charges with eye on profitability. (Financial Express )

    Customer base in place, e-tailers move to improve margins

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    Coca-Cola sponsors rival PepsiCo’s products

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    In an unprecedented move, beverage maker Coca-Cola is sponsoring Reliance Retail's ongoing five-day 'Big Jackpot' sale across its 600-plus food and grocery stores and has ended up promoting rival PepsiCo's products. (The Economic Times)

     
     
     

    Danish fashion company Bestseller will soon bring in its premium brand Selected to expand its India portfolio to four brands. (The Economic Times)

    Bestseller to add Selected to its brand portfolio in India

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    Retailers spend on technology to counter ecommerce

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    Brick-and-mortar retailers are beginning to spend more on technology and omni-channel strategies to combat the growing threat from ecommerce, a boon for tech firms who had seen revenue growth from retail decelerate in the last few years. (The Economic Times)

     
     
     

    Acquisition seems to be the trend among India’s